LoveShackFancy x SCADpro Product Launch Strategy

In collaboration with LoveShackFancy, this SCADpro project focused on launching Rebloomed, a sustainable collection blending the brand’s romantic aesthetic with upcycled design. Our team developed a go-to-market strategy for two product lines: an archival vintage collection and a bespoke line of one-of-a-kind pieces. From concept to execution, we crafted a ready-to-launch campaign that championed sustainability, storytelling, and brand heritage.